Be careful when opening an Edgars account or signing up for one of their services. Because, before you know it, they’ll acquire your email address (and cellphone number) – which you gave them in good faith – and they’ll regularly send you promotions and other rubbish. Then, when you click on the “unsubscribe” link and find yourself being directed to the appropriate page, things become uglier.
Because they don’t want you to opt out of email marketing for which you didn’t sign up. And they want the process to be as inconvenient as possible, so that your life will be as miserable as their telemarketers’ lives.

In short,
- Edgars’ back end is deliberately not intuitive enough to automatically insert the relevant data after you’ve clicked “unsubscribe”. Just to piss you off some more, they grey out the text fields so that you can’t type in them.
- Edgars demands that you
capture enter your ID number because blocking spam requires additional security just in case some angry hacker, in Malaysia, decides to unsubscribe you when you least expect it.
- Edgars, again, demands that you read (and understand) their Terms And Conditions. This is to remind you that, after unsubscribing, you will no longer receive unsolicited winter specials on hoodies and denim jeans.
Once you manage to successfully unsubscribe, assorted muffins will await you at Pick n Pay. You’ll need them.
And they won’t be shoved down your throat.
Update
Edgars’ tweet is a little too late. (Did they not look at the above screen shot?)

Wait. What? I must give Edgars my contact number? Ha ha!
Another update
This morning (8 September), I received more unsolicited email from Edgars, despite “successfully” unsubscribing from their list.

And another update
Edgars have just (September 20) sent me another unsolicited marketing email.

Meanwhile, the marketing manager emailed me out of the blue, apologising and requesting my ID number. I see no reason why an email (un)subscription requires an ID number. As such, I did not give it to him.
Would you believe, another update
Nearly four months later (15 December) and Edgars are still sending me unsolicited emails. (In other words, I am receiving marketing emails that are unrelated to my monthly account.)

Edgars have contacted me a few times, requesting my ID number. Which I refuse to give. As I’ve already said, something as basic as an email subscription does not require an ID number. It requires an email address.